PROBLEM
Growth and Visibility Challenge:
As a new company, S&P Dumpsters sought to grow its market presence and enhance visibility among potential customers. Their existing website lacked the design and functionality needed to convert visitors into online orders effectively.
OBJECTIVES
- Increase market visibility.
- Enhance website design for higher conversions.
- Boost online orders and sales.
Strategy
SEO and Ads Campaign:
- Search Engine Optimization (SEO): Implemented comprehensive SEO strategies to improve search engine rankings.
- Paid Advertising: Launched targeted ad campaigns to drive traffic from relevant sources.
- Website Redesign: Developed a high-converting, user-friendly website to facilitate online orders.
Execution
- SEO Implementation: Optimized website content and structure for better search engine visibility, targeting relevant keywords.
- Ad Campaigns: Created and managed Google Ads and social media advertising to reach potential customers effectively.
- Website Redesign: Revamped the old website with a modern, intuitive design, focusing on user experience and conversion optimization.
Results
- Increased Visibility: Significant improvement in search engine rankings and online visibility.
- Boost in Traffic: Increased website traffic through effective ad campaigns and improved SEO.
- Sales Growth: Achieved an 18x increase in sales, with a substantial rise in online orders.
Conclusion
Our integrated marketing strategy, combining SEO, targeted ads, and a complete website redesign, successfully enhanced S&P Dumpsters' market visibility and sales. By focusing on high-converting design and strategic advertising, we significantly boosted their online presence and revenue, establishing them as a key player in the waste management industry.